NBC Washington wanted a brand spot to keep its viewers from tuning away to cable during its evening news block. Würdsmith Creative’s Jim McNulty wrote, produced and directed this spot featuring News4’s 5pm news anchor, Wendy Rieger.
NBC Washington wanted a brand spot to keep its viewers from tuning away to cable during its evening news block. Würdsmith Creative’s Jim McNulty wrote, produced and directed this spot featuring News4’s 5pm news anchor, Wendy Rieger.